上海斯巴克采訪

采訪地點(diǎn)：上海斯巴克

采訪人：總經(jīng)理 金守嘉先生

  1 金總您好，聽(tīng)說(shuō)你曾長(zhǎng)期從事工程研發(fā)，在美國(guó)硅谷工作，能向我們介紹一下美國(guó)在LED照明方面的資訊嗎?

  With the global LED market growing to $33 Billion, US is still leading the charge. Strong Dollar Policy makes the United States become the growing driver of global LED lighting demand market. Meanwhile, in order to maintain industrial development, the United States is promoting LED development to meet the local market demand and expand market globally.

  In addition, American major manufacturers are actively developing LED lighting business, with the rising LED lighting penetration rate. LED commercial and industrial lighting demand is strong in the US market, among which demand for Troffer, panel lights, tunnel lights and high bay lights grows fastest and they begin to develop towards intelligence and optical communications and other new application areas.

  Chinese LED lighting manufacturers backed by government financial aid, have carved out a huge chunk of the global LED market for itself and 2017 is expected to witness a continuation of this trend. We are looking forward to continuation of this trend.

  2 在LED領(lǐng)域，有很多種灌封材料，做為多年來(lái)專注于黑膠生產(chǎn)和研發(fā)的企業(yè)，斯巴克對(duì)黑膠在LED領(lǐng)域的應(yīng)用前景如何看待?

  The future is bright for Shanghai Spark Asphalt compound because we can provide high quality potting compound at a very competitive price compared to similar solutions. In some cases, our price is 1/5th of competitors’ price. Once customers are used to the hot melt compound concept, adoption is very easy and involves very little cost. Most large multi-national LED suppliers are already using our compound for many years now.

  3 現(xiàn)在LED電源灌封黑膠還處在起步階段，但是打算使用黑膠灌封電源的LED企業(yè)已經(jīng)呈現(xiàn)快速增長(zhǎng)的趨勢(shì)，那么在斯巴克看來(lái)，黑膠應(yīng)用的爆發(fā)時(shí)間在哪里，貴公司如何應(yīng)對(duì)這樣的機(jī)遇?

  The timing is now. The earlier the LED supplier convert to asphalt compound, the better they can position themselves on the market in terms of BOM (Bill of Material) cost and quality assurance. We are increasing our customer base to around 20% yearly.

  4斯巴克公司在中國(guó)設(shè)廠已經(jīng)二十多年了，在些年來(lái)，你們的產(chǎn)品都應(yīng)用在哪些領(lǐng)域?有哪些客戶從中受益呢?

  We have been working with the top traditional lighting suppliers over the last 20+ years. Historically, our focus has been on electronic ballasts, industrial capacitors, HID ballasts, transformers, and other various electronic applications. If you go through the top 10 lighting suppliers in the world, they are all Shanghai Spark’s current customer.

  5 可否分享一下貴公司的經(jīng)營(yíng)理念和戰(zhàn)略?

  Our business model has revolved around our core value, and that is customer first. We pride ourselves of our quality, our excellent customer service, and our production capability. I can honestly say, you can not find another asphalt supplier in this world that can compete with us.

  6 斯巴克的黑膠產(chǎn)能和銷(xiāo)量是世界 **，中國(guó)的市場(chǎng)這么大，你們面對(duì)國(guó)內(nèi)外的競(jìng)爭(zhēng)企業(yè)，有什么制勝經(jīng)驗(yàn)?

  We run a very honest and transparent business and we would like to help our customers save money. By maintaining the highest level of quality, we can compete with anyone in this market.

  We recently reached our milestone of shipping 200,000 ton of asphalt compound. We also increased our production capability to 2000 ton per month. Those are all indications that we are committed to this market and we are here to stay.